Amazon Prime Day is a summer sale that was first introduced in 2015. At its start, Prime Day was a single-day event meant to celebrate the company’s 20th anniversary. Over the years, it’s expanded into a 48-hour event, but this year it’s getting another extension: Amazon Prime Day 2025 will be four days long.

Ready to shop some of the best early Prime Day deals? You're in luck, because we've rounded up some of our favorites on must-have products, including kitchen items and cookware, tech, outdoor, portable power, audio equipment, and more. Below are our top picks, which you can shop right now.

The Amazon Smart Plug is on sale for just $13 as part of the latest Prime Day event. This is 48 percent off and a record-low, as the typical price is $25. It just might be time to stock up. The Smart Plug is pretty handy.