Instagram bosses are testing a new ‘reset’ tool which will give users a “fresh start”. This development comes as social media platforms face increasing pressure to provide more user control over content algorithms.

Meta-owned Instagram has been making significant changes to how the social media site operates and recommends content, especially focusing on original content in Instagram recommendations and creating a safer online environment for teens .

Instagram users will soon be able to manually reset the recommendation algorithm that determines what they see in their feeds.

Instagram will let users ‘reset’ their app - People will be able to ‘start fresh’ with a whole new set of recommendations

Instagram has started offering the ability to reset Instagram algorithm recommendations across Explore, Reels, and Feed to a fresh start.

Instagram is testing a new feature that allows users to reset their content recommendations on the platform when in need of a “fresh start.” The feature, available for all users

The ability to manually reset the algorithm will help users get rid of content they don't wish to see.

Meta has announced a new feature that allows users to “reset” their Instagram page to change up the content their shown on the platform.

Instagram tries to engage you in scrolling through numerous reels or feeds through its recommendations based on your interests, which can now be fully reset.

Instagram now gives users the ability to reset their own algorithm, giving them a fresh start on the platform that will feed them new recommendations.