An anchor is a trigger that creates a response in your subject. You can set anchors for yourself; for example, an alarm clock that prompts you to wake up and turn off the alarm. A good salesperson or ...

As consumers, we’re often unaware of how much our spending decisions are influenced by cognitive bias, according to personal finance author Emily Guy Birken. “The first time we hear a price for ...

Have you ever made a purchase based on the "average price" of an item, thought you got a great deal and realized you could have bought it for even less somewhere else? Have you ever negotiated your ...

Forbes contributors publish independent expert analyses and insights. Bryce Hoffman writes about leadership, strategy, and decision making. The anchoring effect refers to our tendency to rely too ...

Even with an MBA from the top business school, the top leader of a company can still make poor decisions. It does not matter how much information he has at his disposal. If he relies on the wrong ...

The Premier League's clubs will vote on three financial regulations Alex Livesey - Danehouse A clue to the importance of Friday’s Premier League shareholders’ meeting is the weight of documentation ...

Improper anchoring remains a massive, but solvable, problem that imposes unnecessary burdens on an already overtaxed court system and state. Two years ago we began a project to track and catalogue the ...

As a computer scientist who shifted to become a behavioural scientist, I am constantly perplexed and fascinated by how our minds work and how we can shift our mindsets to a higher level of ...

The global mining industry is ramping up innovation in advanced tunnelling and anchoring machines in a bid to revolutionise excavation. According to GlobalData, patent filings in mining jumped from ...