In reality, the chain's Artisan Italian bread gets covered in ghost pepper, paprika, and habanero-spiked panko breadcrumbs, then sprinkled with Monterey cheddar cheese and exactly 4 jalapeño ...

Ghost Pepper Bread is freshly prepared every day in restaurants nationwide by carefully coating Artisan Italian bread dough ...

Ghost Pepper Bread is freshly prepared every day in restaurants nationwide by carefully coating Artisan Italian bread dough in ghost pepper, habanero and paprika-seasoned panko breadcrumbs, before it ...

Ghost Pepper Bread is freshly prepared every day in restaurants nationwide by carefully coating Artisan Italian bread dough in ghost pepper, habanero and paprika-seasoned panko breadcrumbs ...

Rebel Bread founder Zach Martinucci was raised in a big Italian family ... and made with regional flour from Dry Storage, an artisan mill in Boulder. Other ingredients come from local purveyors ...