Social media went into overdrive when Vegemite announced a brand new 'special edition' spread – but the hype appears to have been short-lived. Bega released a twist on the Australian favourite in ...

Australia’s favourite spread has just launched a new “premium” blend which is apparently “richer and sweeter” in flavour, but will cost you twice as much at the checkout. The new spread — which comes ...

Australia’s most iconic spread, Vegemite, has undergone an upmarket transformation with the release of a new premium Blend 17 range. The new Vegemite comes in a striking gold jar and reportedly ...

The first thing I heard in the car this morning was Nova’s Fitzy & Wippa talking about whether Vegemite’s new spinoff is iSnack 3.0. And the first thing I saw on Facebook was a post from Pedestrian on ...

Much-loved Australian breakfast product Vegemite has unveiled a new upmarket “Blend 17” spread and is trying out a bold new social media strategy alongside it. The Vegemite Facebook page has been ...