Consumer behavior—how people buy and use goods and services—is a rich field of psychological research, especially for companies trying to sell products to as many potential customers as possible.

Over recent years, consumer behavior has been an evolving journey; and there is yet another twist in the road, shaped by economic pressures and shifting priorities. Entering 2022, global conflict ...

The term consumer behavior gets tossed around a lot. Let’s take a moment to properly answer the question: What is consumer behavior? At its core, consumer behavior is an act of studying a specific ...

Wealth Enhancement senior investment strategist Ayako Yoshioka explains how the retail and technology sectors are adapting to ...

Location is everything, so it was hardly a surprise when in-store shopping levels declined over the past few years as consumers settled into new remote work routines — they were in front of a computer ...

After a long anticipated wait, the Bank of Canada has finally decided to cut interest rates by 25 basis points. The decision marks a departure from the series of interest rate hikes that were ...

Consumer behavior is shifting at an unprecedented pace. The ways shoppers engage with brands, make purchasing decisions, and define value are evolving rapidly, shaped by new technologies, heightened ...

Mass-market retailers such as Macy’s, Target, and Dollar General have underperformed, reflecting ongoing consumer caution and a shift toward value among lower-income segments. Our same-store sales ...

Canadian consumers kept spending in Q3, but household finances and purchasing decisions diverged. Retail Insider’s report ...

Content discovery platform Taboola (NASDAQ:TBLA) in Q3 2026, with sales falling 6.9% year on year to $462.3 million. Next ...

Japanese Consumer Behavior and the Purchase Decision Process: 5 Characteristics Foreign Companies Must Understand to Succeed ...