businessleader15d
The diamond empire: How De Beers created a market out of nothing
When De Beers found itself with a glut of gems and no buyers, it used glamour and royalty to create a market where none ...
Mining Weekly1mon
Signet, De Beers launch new natural diamond marketing campaign for young generation
Diamond miner De Beers Group and diamond jewellery retailer Signet Jewelers, have launched ‘Worth the Wait’, a new natural ...
Crain's Cleveland Business1mon
Akron-based Signet Jewelers, De Beers reflect on journey to love in spot for natural diamonds
a collection of natural diamond pendants, earrings, rings and bracelets, later this month. The campaign comes as De Beers announced earlier this year that it is pulling back from synthetic diamonds in ...
Business Wire1mon
Signet and De Beers Launch Captivating New Natural Diamond Marketing Campaign: ‘Worth the Wait’
Later this month, Jared is also launching UNSPOKEN, a collection of natural diamond pendants, earrings, rings and bracelets ... Sandrine Conseiller, CEO of De Beers Brands, said: “We're excited ...
Yahoo Finance1mon
Signet and De Beers Launch Captivating New Natural Diamond Marketing Campaign: ‘Worth the Wait’
Worth the Wait is the first major activation of the recently announced collaboration between Signet and De Beers to re ... of natural diamond pendants, earrings, rings and bracelets set in high ...