An internal analysis is an exploration of your organization's competency, cost position and competitive viability in the marketplace. Conducting an internal analysis often incorporates measures that ...

Marketing Letters, Vol. 2, No. 3, Consumer Decision Making and Choice Behavior (Aug., 1991), pp. 253-266 (14 pages) The predominant paradigm in marketing for explaining buyer choice behavior is that ...

Opinions expressed by Entrepreneur contributors are their own. If you went to business school, you probably learned to start a marketing strategy by analyzing your target market and competitors, then ...

SK hynix internal analyst teases that 'commodity' DRAM supply will be TIGHT until 2028, making it hard to fulfill the demand for the next few YEARS.

The SWOT Analysis method, developed by Albert Humphrey in the 1960s, uses a broad-based approach to help a company develop strategic plans for the future. Arising out of criticisms that the SWOT ...

An internal analysis by the United States Air Force has resulted in approval for the need of a manned sixth-generation fighter jet under the Next Generation Air Dominance (NGAD) program, as per ...

Sergej is the CEO of Amasty, one of the leading Magento extension vendors building their products and services around customers' needs. I first became familiar with the SWOT analysis about 15 years ...