The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...
Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...
The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...
LEGO just took a massive step forward with innovation, and it feels like one of those moments fans will be talking about for ...
At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...
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LEGO's smart brick system brings sound, light, motion to iconic toy: When is it available?
The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...
Announced at American tech show CES, LEGO has unveiled three new LEGO Star Wars sets to launch the Smart Play system. These ...
The LEGO Group has revealed LEGO SMART Play, a new interactive platform designed to bring LEGO builds to life without the use ...
The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...
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