Brands, from McDonald's to H&M, drew backlash in some quarters over their AI-driven ads and marketing experiments.

A Reuters investigation reveals the owner of Facebook, Instagram and Whatsapp decided to accept high levels of fraudulent ...

Meta is facing a reckoning over how much of its business depends on advertising that looks legitimate but leads users into ...

Meta (META) is a strong buy as AI and AR advances boost ad revenue, growth, and margins. Read here for a detailed investment ...

Meta, the parent company of Facebook and Instagram, is facing serious allegations of inflating the performance of its ecommerce advertising product Shops ads. According to a whistleblower complaint ...

Meta is betting big on AI, and some investors are having flashbacks to a previous high-profile spending spree.

(Reuters) -Meta Platforms rode strong advertising performance to beat analysts' revenue estimates for the first quarter and match expectations for the next quarter on Wednesday, assuaging investor ...

Meta, the parent company of Facebook and Instagram, reported strong second-quarter 2025 earnings, driven primarily by robust advertising revenue growth. Total revenue reached $47.5 billion (£35.9 ...

When you know exactly who you're speaking to, it’s easy to suppress redundant spend, prioritize high-value targets and scale smarter.

Meta Platforms is downgraded to 'Hold' due to aggressive, speculative AI spending plans and unclear monetization. META's 2026 capex is set to rival Google, yet it lacks a proven business case or ...

Meta META closed the second quarter of fiscal 2025 with excellent financial results which included sales growing 22% to $47.5 billion and operating margins rising 500 basis points to 43%. The firm’s ...

Meta reported solid third-quarter earnings, with sales up 26% to $51 billion and operating margins contracting 300 basis points to 40%, as artificial intelligence-related costs rose year over year.