You know this story. Retail mobile promotion – think of it! Actual marketing ROI! Real-time granular data and redemption metrics from promotion efforts available on the fly! Serving as the basis for ...

BINGHAMTON, N.Y. - Mobile coupons not only drive customers to spend money during a promotion -- they can encourage long-term purchase behavior as well. New research from Binghamton University, State ...

Wireless providers will often go to great lengths to attract consumers away from competing networks, and now T-Mobile has upped the ante with a deal aimed at current Verizon customers. In a promotion ...

T-Mobile is offering free lines again, with at least two paid lines required and eligibility notifications sent via the T-Mobile app.

Citgo Petroleum Corporation is driving application downloads with the new “Win With Citgo” promotion, which offers 108 fans a chance to win significant prizes during the holiday season. Consumers in ...

On 30 June Twitter officially unveiled its new Mobile App Promotion product suite, and it has already generated a lot of excitement in the app marketing world thanks to some impressive early results.