Prudential is shopping for a new ad agency for the first time in more than a decade. The development marks a big change for the company, which was early to create an in-house agency. Prudential ...

Prudential Financial, Inc. is launching an ad campaign highlighting the company's solutions for businesses facing a variety of challenges in the post-financial crisis environment. The ...

TikTok this week partnered with personalization platform AdGreetz to help brands run custom campaigns at scale on the social video-sharing app, according to a press release. Insurance company ...

Prudential has unveiled a social ad in conjunction of its newly-launched Pulse app, an artificial intelligence powered mobile app that provides Singaporeans with access to healthcare services and real ...

NEWARK, N.J.--(BUSINESS WIRE)--Prudential Financial (NYSE:PRU) announced today the launch of its fourth commercial in a series about the importance of saving for retirement. The latest, “Dominoes” ...

Prudential and agency Droga5 seek out real retirees for a realistic picture of the first day of the rest of their lives. Even financial companies have to admit that selling retirement services with ...

Prudential Group has begun a review of its above and below-the-line advertising accounts for its Prudential and Egg brands. The combined business is worth £27m. It follows the consolidation of its ...