Tern has donated 60 Tern short-haul cargo bikes to provide essential transportation for families, aid workers, and local services in Ukrainian cities such as Chernihiv and Oleksandriya. The bikes will ...
Revelyst is to expand its dealer direct and direct-to-consumer (DTC) model for its Giro and Bell brands in the UK. This multichannel approach will see Fox Racing, Giro Sport Design and Bell Helmets ...
CIN has been regularly highlighting the nuances between D2C and bike shop business models in the industry, particularly where the lines are being blurred, and here’s another example via the Bikebook ...
Adaptive DCS is to partner with Mark Almond-headed Red Cloud Marketing for its marketing communications activity in the UK. Red Cloud Marketing was formed by Mark Almond in 2007 as a leading marketing ...
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High-performance cycling components supplier Ere has announced a partnership as an original equipment manufacturer (OEM) with British bike brand Pearson Cycles. Pearson Cycles prides itself on ...
ZyroFisher is entering an exclusive distribution partnership with footwear brand Gaerne in the UK and Ireland. Recently re-introduced to the UK market at Rouleur Live, ZyroFisher will also be bringing ...
London-based bike manufacturer Brompton is joining the COREbike roster for the first time. Appearing for CORE’s big 20th anniversary edition, Brompton joins a roster of circa 250 brands at the ...
Earlier this month, Thule announced the acquisition of phone mount specialist Quad Lock for AUD 500 million / SEK 3.6 billion / £260 million. Starting off as a Kickstarter (are there fewer of those ...
High-performance suspension company DVO Suspension has announced the acquisition of two new members of staff to its global research and development (R&D) team. Adam Walters has been appointed to the ...
PROMOTION: With the changing of the seasons bringing new and returning riders back to indoor cycling and training, Wahoo is bringing a double whammy of packages for the retail channel to capitalise on ...