The Dentsu Aotearoa copywriter had pictured adulthood as a champagne affair, with cigars and limousines thrown in. Adland had other ideas.

“We don't have to run ads from a competitor whose goal is to pull people off our apps", the company said.

Possible curbs on concerts and outdoor activities could limit brands’ reach; negative health and disruption concerns drive a third of social media discussion related to the Grand Prix.

Turnbull replaces Jon Cook, who announced his departure on Friday.

Turnbull replaces Jon Cook, who announced his departure on Friday.

This week’s appointments and account wins feature WFA, PHD Aotearoa, Dumpling, AnyMind Group, Google, Apparent, WPP, Diageo, Dragon Rouge, G Squared, and more.

Brands are rolling out driver appearances, pop-ups and limited-edition products across Singapore ahead of the Grand Prix.

Pokémon and One Piece tie-ups show how quickly fan excitement can turn into a scramble for resale profits—and why brands need tighter control over distribution.

They’ve grown businesses, opened doors and given good ideas room to flourish. Meet the 25 women making their mark o ...

BBDO Bangkok and Juice Singapore's work draws on how Gen Z talks in memes and inside jokes.

Apple’s iOS 27 restrictions reportedly extend beyond The Trade Desk and other programmatic data firms to hundreds more companies.

Indonesian athlete Kholidin stars in the ‘Bite Into Glory’ work to sporting performance to the daily business of oral care.