I've been covering Black Friday TV deals for over a decade, and every year, one TV stands above the rest as the model I recommend the most to friends, family and readers. This year, it's the LG B4 — a budget-friendly OLED TV that just got even friendlier.

Best Buy's Black Friday sale has dropped LG's 48-inch B4 OLED to an incredible price of just $599.99 - a record-low. Its self-lit OLED pixels and Dolby Vision enhance color and contrast beyond what the average backlit TV can do.

LG OLED G4 55-inch | $2,559.99 $1,796.99 at Amazon Save $763 - Now down to a record low price for Black Friday, the 55-inch OLED B4 has consistently stayed above $2,000 throughout 2024. Prior to November, it managed to just touch under that price point, but the sales have made good on a proper premium price cut.