North American theater owners unveiled plans for new capital investments over three years to draw moviegoers out of the house with a more premium experience at the local multiplex.

A group of exhibitors in the U.S. and Canada will invest more than $2.2 billion over the next three years to upgrade and modernize their theaters amid renewed optimism at the box office after a battering by Covid and Hollywood strikes,

The largest theater chains including AMC Entertainment, Regal Cinemas and Cinemark will invest more than $2.2 billion over the next three years to upgrade theaters in the U.S. and Canada, an industry group announced on Thursday.

The eight biggest theater chains in the U.S. and Canada announced Thursday that they plan to invest more than $2.2 billion to modernize and upgrade more than 21,000 screens over the next three years.

In a landmark move for the cinema industry, the National Association of Theatre Owners (NATO) has unveiled a sweeping $2.2 billion investment plan to overhaul movie theaters across the US and Canada.

Ahead of its annual fall summit, the National Association of Theater Owners says that eight of the top movie theater chains in North America are committed to invest a combined $2.2 billion in modernizing and upgrading their cinemas over the next three years.