Black Friday has been something of a cultural touchstone in the western world for a while now; a day of frenzied shopping ...

The holiday season is the Super Bowl of the retail world-a high-stakes moment when brands compete fiercely for attention, engagement, and conversions. Yet in an increasingly saturated market, it’s ...

Sophie Crowther, Talent Partnerships Director at Billion Dollar Boy, unpacks a recent shift on social media that has seen long form content making a surprising comeback. In the age of quick-scroll ...

Advertising has a talent problem. Recent research has the industry as the worst for retaining its staff, with the average tenure of a UK marketing professional lasting only 2.8 years - far below the ...

Wilson, managing director at digital PR agency, Energy PR, offers her advice on the steps brands should take to ensure their Black Friday strategy doesn’t damage their reputation...Whilst Black Friday ...

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In the fiercely competitive realm of 3D artistry, where innovation and meticulous attention to detail define success, SHED has emerged as a beacon of creativity and collaboration. Their recent triumph ...