All the latest account wins and people moves at HSBC Singapore, BBDO Guerrero, Ikea, WPP Media, RBC BlueBay, Delivery Hero and more.

As AI lowers cost of testing campaigns across markets, the bigger opportunity is to reinvest those savings in creating fresh IP and experiences that people pay for, says the IAB HK vice chair.

Average spend per trip during the seven-day National Day holiday hit a four-year low, even as travel volume was strong.

PepsiCo's Saakshi Verma Menon argues that scale alone is no lon ...

At All That Matters 2026 in Singapore, Canva's Laura Kantor and Unilever's Andrea Cappi emphasised the importance of community when creating more effective and engaging celebrity partnerships.

Possible curbs on concerts and outdoor activities could limit brands’ reach; negative health and disruption concerns drive a third of social media discussion related to the Grand Prix.

The Dentsu Aotearoa copywriter had pictured adulthood as a champagne affair, with cigars and limousines thrown in. Adland had other ideas.

“We don't have to run ads from a competitor whose goal is to pull people off our apps", the company said.

The out of home is part of the furniture brand’s “Storage is sexy” campaign. Trouble signing in?

Turnbull replaces Jon Cook, who announced his departure on Friday.

In three years, Germaine Woon has grown The Foundry Asia from a leap of faith into a Hong Kong–Singapore-Bangkok agency handling 50 Michelin-starred chefs and major spirits brands.

They’ve grown businesses, opened doors and given good ideas room to flourish. Meet the 25 women making their mark o ...