At INMA’s Media Innovation Week in Madrid, Sanoma Media Finland explained how one-on-one coaching drove AI tool use across ...

Subscriptions arrived on the later side. Vocento launched in 2015, El Mundo in 2019, and El País in 2020, and they’ve all grown fast once they did. El País is at 490k with almost 30% outside Spain, ...

The news industry has spent this year retreating from reach to loyalty. This week, INMA’s own numbers say the retreat buys ...

Arena Holdings is moving beyond mass reach to focus on what audiences actually value, using data and research to reshape its ...

A U.S. judge has dismissed Penske Media and Chegg’s anti-trust claims that Google used its search dominance to take their ...

Early micro-payment attempts struggled because of high transaction friction and internal cannibalisation fears, but recent ...

A report from India, a summit for Africa, and a podcast from Madrid reached one conclusion this week: For 20 years, ...

At the INMA Africa Audience Development Summit, speakers showed that African publishers already operate where global news ...

After closing down its print edition, 20 Minuten knew it needed to find a way to become relevant to younger audiences, so it ...

At INMA’s Young Audience Summit, Sara Goo, president of Washington Post Creator, shared insights into the company’s creator ...

During INMA’s Young Audience Summit, Ellie Beetham and Mikey Olympitis of DMG Media said building out a team of creators has ...

Local newsrooms already have creators. They are called reporters. And NTM has been using them to reach younger audiences.