As a result of being "mostly" just an OS, Roku has the most third-party integrations with streaming TV OEMs. In the release, ...

The Trade Desk Inc (TTD) unveils Ventura, a new streaming TV OS to improve user experience and advertising efficiency. Stock ...

Savvy investors know The Trade Desk (NASDAQ: TTD) as the leading demand-side platform in the ad tech industry. The company ...

VENTURA, Calif.—Programmatic ad giant The Trade Desk is pushing into the streaming technology business with a new operating ...

Advertising technology specialist The Trade Desk has developed streaming TV operating system Ventura. The Trade Desk will ...

The Trade Desk unveils new streaming TV operating system named after a Jim Carey film that thankfully isn't 'Liar Liar'.

The Trade Desk expects that Ventura will be deployed by OEMs and other streaming TV aggregators as early as 2025.

Bank of America remains bullish on Roku despite new competition from Trade Desk's TV operating system, Ventura.