Kiser Construction, a local Elk River Disaster Restoration/Construction Company, is collecting wish list items for families in need in the Elk River area with The Elk River Fire Foundation.

Influencer marketing is one of the leading advertising strategies today. But often, I find myself thinking: Does everything need to be so transactional?

The husband-and-wife duo run an eclectic, vintage shop called Find and Shine at 6 N. Huron St. in Ypsilanti. The store opened ...

The "Oleum Scratch and Win Awoof Promo" is an initiative by NNPCL and CashToken Rewards Africa to honor loyal distributors ...

Jaguar holds a reputation for targeting male car drivers — and ones with plenty of money. For instance, the company's "Good ...

However, with so many companies participating in different kinds of giveaways, making sure your items stand out from the ...

Travel and tourism are one of the fastest-growing industries. Whether it is winter, summer, spring, or fall, people travel to ...

and even “free” items. But in the frenzy to capture consumers’ attention and generate profits, it’s easy to run afoul of the ...

Retailers with fan-favorite food brands see stronger loyalty and higher wallet share, Bain & Company found in a new report.