Recognising the challenges faced by individuals from ethnic minority backgrounds when trying to enter the creative industries ...

Sparky is Walmart’s in-app AI shopping assistant aimed to help customers search products, check availability and give recommendations. It used AI models to interact with customers in a conversational ...

The decorations are down. Your tree sits forlornly on the curb. A credit card statement has arrived and, like a financial ...

With audience attention more fragmented than ever, some brands will deliberately break from their usual tone to stand out.

Google Ads quietly rolls out a powerful new AI model that is better able to catch policy violations and malicious activity.

Some of these ads are clever, others unintentionally hilarious, and a few downright alarming by modern standards. Together, ...

In its final year, FCB earned a third consecutive Agency Network of the Year honor, with FCB New York named Global Agency of ...

Emotional response insights from System1’s Test Your Ad platform and Competitive Edge database reveals the top ten global ads ...

Coming off a successful Black Friday effort and record-shattering Thursday Night Football and NBA Cup viewership, the tech ...

Executives from NBCUniversal, Amazon's AWS, Adobe and ad agency WPP discussed on a CES panel the balance between leaning into ...

We’ve seen the first AI-generated commercials, songs and even social media influencers outside of healthcare. Will pharma be ...

Adtech companies are rethinking their strategies amid the rise of AI and declines in web traffic. We break down the key ...