The F-150 Lightning fell short because of an unbridgeable disconnect between early-adopter exuberance and driveway reality.
Steel Horse Rides on MSN
Ford sales surge as buyers flock to more affordable trucks
Ford is turning a softening auto market into its strongest truck story in years, as buyers gravitate toward more attainable ...
Steel Horse Rides on MSN
Ford recalls nearly 273,000 vehicles over potential rollaway risk
While the company says the fix is straightforward, the scale of the action, covering almost 273,000 vehicles, highlights how ...
Ford wants to undercut Chinese EVs with a $30,000 electric pickup. Here’s how simplifying the truck could reshape the entire ...
These are trying times for automotive bean counters in Detroit: Ford is recording $19.5 billion in losses and killed off the ...
Tesla has finally extended its warranty period in Australia. Customers who took delivery of a new Tesla Model 3 or Model Y ...
Ford announced at CES 2026 that it will launch Level 3 eyes-off autonomous driving in 2028, debuting the tech on its new ...
Ford is developing eyes-off technology similar to Tesla's FSD and GM's Super Cruise for its 2028 Universal EV Platform.
Dash cams are one of those purchases you don’t think about until you really, really wish you had one. That’s why a big ...
Read our live updates from CES 2026 in Las Vegas to see the latest consumer gadgetry in all of its chatbot-enabled, ...
While Ford took the crown for Australia’s best-selling car for 2025, Toyota once again dominated as Australia’s top-selling ...
Ford and other carmakers must shift gears in their business plans away from EVs, a costly endeavor. Here is what it could ...
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