If you’re familiar with AI chatbots such as ChatGPT or Gemini, Rufus is very much along the same lines. It’s trained on “Amazon’s extensive product catalog, customer reviews, community Q&As, and ...

Shoppers no longer have to camp outside a JCPenney or Walmart in order to buy a washing machine or TV on sale. The deals have ...

They are a tool that more retailers are using to keep online shoppers happy and to reduce shipping fees, processing time, and ...

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Though Amazon is known for efficiency and speed, there may be a few snags along the way like with any online delivery service. Did something go awry with your holiday shopping? Regretting a recent ...

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Amazon has expanded its “Buy With Prime” shopping benefit just in time for stocking stuffing season. It now includes central order management, 24/7 customer support and label-free, box-free ...

Amazon is extending the availability of its AI-enabled shopping assistant, Rufus, to more markets in Europe and the Americas.

After a nearly two-year hiatus, fans of the Western drama can finally watch the last part of season five — here's everything ...

Amazon's generative AI-powered assistant is designed to give shopping recommendations and answer questions about products.

Please verify your email address. Amazon positions Rufus as an "expert shopping assistant" that's capable of making recommendations, answering specific questions about products, and guiding ...