Working across entirely different consumer categories showed the same underlying truth: Adoption patterns always trace back ...

In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...

AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...

Industry experts predict limited freight growth in 2026 due to sluggish manufacturing and stable capacity, while emphasizing ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.

This post was written by Elizabeth Berry, BSc, and Professor Patricia Lockwood, Ph.D. Adolescence is a time of rapid change, biologically, emotionally, and socially. While most young people are able ...

Learn about the Harmonized Index of Consumer Prices (HICP), an inflation measurement affecting the European Union and Eurozone's economic decisions.

Sherri Gordon, CLC is a certified professional life coach, author, and journalist covering health and wellness, social issues, parenting, and mental health. She also has a certificate of completion ...