How Vera Bradley Rode Nostalgia to a Comeback
TikTok and the secondhand market brought the colorful bags back into our consciousness. Now, the aughts favorite has embarked on a rebrand.
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Exclusive: Zooey Deschanel Has the Perfect Mantra for Moms Who Need a Confidence Boost
“I’ve been a fan [of Vera Bradley] for a long time, but they have recently expanded their offerings and now have, like, a lot ...
Behind Vera Bradley’s brand turnaround strategy to reach Gen Z
Discover how Vera Bradley’s ‘Project Restoration’ is revamping its image with modern designs, digital upgrades and a push to ...
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Inside Vera Bradley’s Nostalgia-Fueled Comeback
But the colorful, paisley-centric, preppy staple that is the Vera Bradley bag has been swept up in Y2K fever, too, and it’s reaching a whole new generation—to the puzzlement of some ...
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Vassalboro church to hold online holiday auction
The Vassalboro United Methodist Church is set to hold an online holiday auction from 8 a.m. Friday, Nov. 29, through 8 a.m.
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After Years of Traveling Over the Holidays, I’ll Always Have These 21 Items on Me
Traveling by plane, train, or car forces you to be conscious of what you bring with you since space is so limited, and as a ...
Vera Bradley Announces Appointment of Ian Bickley to the Board of Directors
FORT WAYNE, Ind., Nov. 01, 2024 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (“Vera Bradley” or the “Company”) (NASDAQ:VRA) today announced the appointment of Ian Bickley to its Board of Directors (the ...