A market place to plan and buy media space.

As we wrap up our look at the best Children’s Day creative ads of 2024, it’s clear that brands have gone above and beyond to capture the spirit of childhood joy, wonder, and discovery. These ads not ...

With India’s rapidly expanding digital landscape, in-app advertising has become a go-to strategy for reaching mobile-first consumers. India’s mobile user base, projected to hit nearly 1 billion by ...

Did you know Zepto recently advertised a commercial called “Make Soan Papdi Great Again”? It is not just any ordinary campaign, it is a revival campaign in a bid to take what has been known as an ...

Data-driven marketing has become essential for businesses striving to make smarter decisions, optimize campaigns, and improve customer experiences. With the proliferation of data sources—from social ...

Just like on a flight where people feel that everything was planned to suit just their taste. It starts right from the ticket booking to the step on the airplane where each thing looks designed for ...

Tamil reality TV shows have become a powerful medium in India’s entertainment landscape, drawing millions of dedicated viewers across all demographics. With their captivating formats, these shows ...

In the fast-paced world of social media, Snapchat has emerged as a powerful platform, particularly among younger audiences. With its unique format of short-lived content, Snapchat allows brands to ...

Republic Day in India, celebrated on January 26, marks the adoption of the Indian Constitution and is a time for patriotism and national pride. Brands across the country often leverage this occasion ...

Marketing is a critical operational process that has a capacity to impact the organization’s customer acquisition and retention. general ideas of what constitutes marketing and similar strategies are ...

In today’s digital age, Twitter is more than just a platform for real-time updates—it’s a powerful tool for brands to connect with their audience. One of the best ways to stand out on Twitter is ...

The Kapil Sharma Show is a vibrant and hilarious talk show that brings laughter to Indian households. Hosted by the talented Kapil Sharma, the show features a mix of celebrity interviews, stand-up ...